EGG! Brand Guidelines - Braxton Mastre

Client: EGG!
Discipline: Brand System Development
Role: Brand Strategy, Brand System Development, Design

Developed for EGG!, the brand guidelines transformed an evolving studio identity into a clear and flexible visual system. Built from the ground up, the guidelines established the rules behind typography, color, layout, imagery, and brand application, creating greater consistency across everything from digital communication to physical collateral. The system gives the studio structure without removing the personality, experimentation, and humanity that define the work.

Protected: Neighbors of River West

Carter’s at ALDI

Braxton Mastre

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Creative Director | Brand Strategist

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For roles, speaking, collaborations, and professional conversations:
braxton@braxtonmastre.com | +1 402.680.9538

For brand, creative, and business projects:
braxton@thisisegg.com | +1 402.680.9538